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Pure & Basic Products is committed to maintaining high
standards of social and environmental ethics. We believe in doing
business with honesty and integrity. This means using our ethical
principles to fully disclose the way we do business, setting ourselves
and our business partners clear standards of practice. It also involves
engaging the consumer behind our business aims, and measuring our
performance and our intent to improve within the overall context of our
business strategy.
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| Pure & Basic is against animal testing of cosmetic
products and ingredients.
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| We believe that a business has the responsibility to
protect the environment in which it operates, locally and globally.
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